Hire Jeff Ogden, the Fearless Competitor, to speak at your next marketing conference

April 9, 2012 Leave a Comment
Conference

Jeff Ogden

He’s a company president and founder, professional writer, professional speaker and TV host, so he’s a fun and engaging speaker at your next marketing conference.

Why don’t you hire Jeff to speak at your next marketing conference? Contact Jeff by calling (516) 495-9350 or by emailing jeff dot ogden@findnewcustomers.com to inquire about rates and costs.

 

Filed Under: Interviews & Guest Appearances Tagged With: ,

Learn to Grow Your Business with Social Media at tomorrow’s BMA-NJ Social Media Symposium

April 9, 2012 Leave a Comment
Social media wordcloud

BMA-NJ’s B2B Social Media Symposium (SMS)

Learn how to leverage the key social media strategies and platforms for a truly integrated business-to-business marketing campaign.

The Keynote presentation at lunch will be delivered by Jeff Ogden of Find New Customers, a social media expert, b2b marketing guru and professional writer, speaker and TV host.

Register NowYou have a Facebook page. You have a LinkedIn account. You even have a Twitter account. And they’re all focused on your company or business.

You’ve spent time building your key social media platforms for your company. But now what? How do you effectively use them for truly integrated marketing with your offline and other online campaigns?

BMA-NJ’s B2B Social Media Symposium isn’t your typical “how to do” social media session. At BMA-NJ’s half-day symposium – with two sessions and a lunch keynote – you’ll see real-life case studies on how companies have successfully integrated social media into their marketing programs.

You’ll learn how socially engaged businesses achieve competitive advantage through social media tools. And you’ll come away with actionable ideas to solve your own marketing problems.

B2B SMS Agenda:
9:00 am to 9:30 am
Registration, Networking and Breakfast
Opening Remarks and Program Introductions
Steve Cummins
Director of Marketing
Panasonic Electric Works Corp. of America

Steve is a B2B marketing executive with more than 20 years experience in Industrial and High-tech industries.  His global business experience includes many years of working with Asian and European customers and suppliers, and promoting emerging technologies through multiple sales channels.

Steve is an enthusiastic early adopter of new marketing platforms including LinkedIn, Twitter and YouTube, and has successfully implemented Digital B2B Marketing programs with Panasonic.

He regularly discusses current digital marketing issues on his personal blog.

 

9:45 am to 10:45 am – LinkedIn for B2B
Carrie Craig
Senior Account Executive
LinkedIn

With more than 150 million members, LinkedIn is one of the most used resources for professional and personal networking. With new features, using LinkedIn for B2B marketing is offering new ways for business marketers to prospect for leads.

Carrie brings 10+ years of experience implementing digital and integrated programs across various verticals, including technology, financial services, consumer packaged goods, and pharmaceuticals.

11:00 am to 12:00 pm – Google+ for Businesses
Judith David
Social Specialist
Google

With the release of Google+, B2B marketers have another new tool for social media success. During this session, Judith will explain the evolution of Google+, best practices for businesses looking to leverage Google+, and how to get started.

As Google’s social specialist for the B2B vertical market and the voice of the @GoogleB2BTeam Twitter feed, Judith monitors the social strategies for leading B2B brands and develops custom marketing solutions across Google platforms. After 8 years of working in brand management, Judith joined Google in 2010 and has worked with brands in the Global Manufacturing, Transportation & Logistics and Consulting Industries.

12:00 pm to 1:00 pm – Keynote and Lunch

Jeff Ogden
B2B Demand Generation Expert
Writer/Speaker/TV Host

We’re delighted that Jeff Ogden, the Fearless Competitor and President of Find New Customers is delivering our keynote address.

Jeff has built a highly successful marketing consulting business via publishing remarkable content on his blog, social media and other sites. His blog is in broad syndication and he also hosts a popular marketing show called Mad Marketing TV, which publishes on YouTube twice a week. He’s also a professional writer and speaker, having penned four white papers and he is a national speaker for the Business Marketing Association.

He was also a guest on Hubspot TV and also on Intrepid Radio.  He’s a graduate of the University of Notre Dame and he lives on Long Island with his wife and three boys.

When: April 10, 2012 from 9:00 am to 1:00 pm

Where: Sheraton Lincoln Harbor, 500 Harbor Blvd., Weehawken, NJ

Cost:Register Now

Early Bird Registration (with payment in full received before 3/21):
$119 members
$169 nonmembers

Regular Registration (from 3/22 to 4/6):
$139 members
$189 nonmembers

Late Registration (after 4/6 or at the door):
$149 members
$199 nonmembers

 

Filed Under: Interviews & Guest Appearances Tagged With: , , , ,

Jeff Ogden of Find New Customers interviewed at the DBMEI Holiday Party!

April 7, 2012 1 Comment
AboutMeJeff Ogden

Source: youtu.be via Basil on Pinterest

Big thanks to Basil Puglisi of Digital Brand Marketing for conducting this video interview.

Jeff Ogden, the Fearless Competitor, is President of the lead generation company and global marketing firm Find New Customers. He’s also the host of  Mad Marketing TV. (And he’s launching a new online marketing show on May 1st. Mark your calendars!)

There’s no post tomorrow, as it’s Easter Sunday for this Midwestern catholic and graduate of the University of Notre Dame. We wish everyone a happy and healthy holiday.

Filed Under: Interviews & Guest Appearances Tagged With: , , , ,

Going to the Marketing Hybrid Network – New York Meet-up tonight? Look for Jeff.

April 3, 2012 1 Comment
marketinggod

Thomson Reuters, 30th Floor, 3 Times Square, New York at 6:00pm tonight.

Will you be there? If so, look for Jeff Ogden, President of the lead generation company and global marketing firm, Find New Customers there. He’s also the host of the online marketing show, Mad Marketing TV, a professional writer and speaker and author of this very popular blog.

How can you find Jeff there? He’ll be the only person there wearing this custom name badge.

Jeff Ogden Name Badge

 

Filed Under: Interviews & Guest Appearances Tagged With: , , , , ,

Jeff Ogden of Find New Customers helps you grow your business with social media at the BMA NJ Social Media Symposium

April 3, 2012 Leave a Comment
Social media wordcloud

BMA-NJ’s B2B Social Media Symposium (SMS), April 10th, 2012, Weehaukin, NJ


Hope you can make it to this event and hear the keynote by Jeff Ogden of Find New Customers. Also, check out the SCORE Demand Generation program offered by Find New Customers.

Learn how to leverage the key social media strategies and platforms for a truly integrated business-to-business marketing campaign. One week from today.

You have a Facebook page. You have a LinkedIn account. You even have a Twitter account. And they’re all focused on your company or business.

You’ve spent time building your key social media platforms for your company. But now what? How do you effectively use them for truly integrated marketing with your offline and other online campaigns?

BMA-NJ’s B2B Social Media Symposium isn’t your typical “how to do” social media session. At BMA-NJ’s half-day symposium – with two sessions and a lunch keynote – you’ll see real-life case studies on how companies have successfully integrated social media into their marketing programs.

You’ll learn how socially engaged businesses achieve competitive advantage through social media tools. And you’ll come away with actionable ideas to solve your own marketing problems.

B2B SMS Agenda:
9:00 am to 9:30 am
Registration, Networking and Breakfast
Opening Remarks and Program IntroductionsSteve Cummins
Director of Marketing
Panasonic Electric Works Corp. of America

Steve is a technology marketing executive with extensive product management, business development and strategic marketing skills, working with electronic components, factory automation and semiconductor capital equipment.

His global business experience includes many years of working with Asian customers and suppliers, and a strong interest in emerging technologies. He has traveled extensively in Europe, Japan, China and Taiwan. Combining a European upbringing with an American approach to business.

Steve is an enthusiastic early adopter of new marketing channels including Twitter and other social media. Steve is actively involved in managing distribution relationships, identifying new product development opportunities and creating compelling marketing communications.

9:45 am to 10:45 am – LinkedIn for B2BCarrie Craig
Senior Account Executive
LinkedIn

With more than 150 million members, LinkedIn is one of the most used resources for professional and personal networking. With new features, using LinkedIn for B2B marketing is offering new ways for business marketers to prospect for leads.

Carrie brings 10+ years of experience implementing digital and integrated programs across various verticals, including technology, financial services, consumer packaged goods, and pharmaceuticals.

11:00 am to 12:00 pm – Google+ for BusinessesJudith David
Social Specialist
Google

With the release of Google+, B2B marketers have another new tool for social media success. During this session, Judith will explain the evolution of Google+, best practices for businesses looking to leverage Google+, and how to get started.

As Google’s social specialist for the B2B vertical market and the voice of the @GoogleB2BTeam Twitter feed, Judith monitors the social strategies for leading B2B brands. Judith brings eight years of corporate brand management, strategy and business planning for companies such as Cadbury Schweppes, Church & Dwight, Reckitt Benckiser and Food Network.

12:00 pm to 1:00 pm – Keynote and Lunch

Jeff Ogden
B2B Demand Generation Expert
Writer/Speaker/TV Host

President and Founder of Find New Customers“Demand Generation Made Simple”. Host of Mad Marketing TV – a marketing show with interviews of top marketing and sales experts from all over the world. Jeff will share innovative ideas like Newsjacking. Don’t know the term? Come listen to Jeff.

B2B Marketing expert known as the Fearless Competitor. Author of the popular blog Fearless Competitor. Professional writer and speaker (national speaker for the Business Marketing Association). Profiled in the book, Get Back to Work Faster. Check out the SCORE Demand Generation Service from Find New Customers.

Dad, husband and sports geek. Proud graduate of the University of Notre Dame with a degree in marketing from the #1 undergraduate business school in the USA. Born and raised in a small town in Southern Indiana. Lives outside NYC with my wife and three boys.

When: April 10, 2012 from 9:00 am to 1:00 pm

Where: Sheraton’s Massina Trattoria Italiana, 500 Harbor Blvd., Weehawkin, NJ

Cost:Register Now

Early Bird Registration (with payment in full received before 3/16):
$119 members
$169 nonmembers

Regular Registration (from 3/17 to 4/6):
$139 members
$189 nonmembers

Late Registration (after 4/6 or at the door):
$149 members
$199 nonmembers

 

The Growth of Social Media: An Infographic
Source: The Growth of Social Media: An Infographic

Filed Under: Interviews & Guest Appearances

Lisa Nirell is Find New Customers Fan of the Month for April 2012

April 2, 2012 2 Comments
AwardMarketing

We’re delighted to name Lisa Nirell Fan of the Month for April 2012. Congratulations from Find New Customers, Lisa.

Lisa is a strategic growth expert, as well as the Chief Energy Officer of Energize-Growth LLC. An award-winning business columnist, she has written for San Diego’s Daily Transcript, ComputerWorld, Custom Builder Magazine and Women in Technology. She’s also the author of the book Energize Growth Now, which she send me to read and review. Thanks, Lisa.

As Fan of the Month, we promote her on the first and last day as well as every Friday morning of the month. As the First of April was April Fools Day and fell on a Sunday, we started on the second.

Follow Lisa on Linkedin at http://www.linkedin.com/in/energizegrowth

Follow Lisa on Twitter at http://twitter.com/#!/Lisa_Nirell

Filed Under: Interviews & Guest Appearances Tagged With:

You Can Grow Your Business with Social Media. Learn How Here.

April 1, 2012 1 Comment
Conference

BMA-NJ’s B2B Social Media Symposium (SMS) April 10, 2012 in Weehauken, NJ

Learn how to leverage the key social media strategies and platforms for a truly integrated business-to-business marketing campaign. 

Jeff Ogden of Find New Customers and host of Mad Marketing TV is delivering the lunchtime keynote address. Check out the new SCORE demand generation program from Find New Customers too.

You have a Facebook page. You have a LinkedIn account. You even have a Twitter account. And they’re all focused on your company or business.

You’ve spent time building your key social media platforms for your company. But now what? How do you effectively use them for truly integrated marketing with your offline and other online campaigns?

BMA-NJ’s B2B Social Media Symposium isn’t your typical “how to do” social media session. At BMA-NJ’s half-day symposium – with two sessions and a lunch keynote – you’ll see real-life case studies on how companies have successfully integrated social media into their marketing programs.

You’ll learn how socially engaged businesses achieve competitive advantage through social media tools. And you’ll come away with actionable ideas to solve your own marketing problems.

Selling Through Social Media to Close More Leads
Selling Through Social Media to Close More Leads InsideView

B2B SMS Agenda:
9:00 am to 9:30 am
Registration, Networking and Breakfast
Opening Remarks and Program IntroductionsSteve Cummins
Director of Marketing
Panasonic Electric Works Corp. of America

Steve is a technology marketing executive with extensive product management, business development and strategic marketing skills, working with electronic components, factory automation and semiconductor capital equipment.

His global business experience includes many years of working with Asian customers and suppliers, and a strong interest in emerging technologies. He has traveled extensively in Europe, Japan, China and Taiwan. Combining a European upbringing with an American approach to business.

Steve is an enthusiastic early adopter of new marketing channels including Twitter and other social media. Steve is actively involved in managing distribution relationships, identifying new product development opportunities and creating compelling marketing communications.

9:45 am to 10:45 am – LinkedIn for B2BCarrie Craig
Senior Account Executive
LinkedIn

With more than 150 million members, LinkedIn is one of the most used resources for professional and personal networking. With new features, using LinkedIn for B2B marketing is offering new ways for business marketers to prospect for leads.

Carrie brings 10+ years of experience implementing digital and integrated programs across various verticals, including technology, financial services, consumer packaged goods, and pharmaceuticals.

11:00 am to 12:00 pm – Google+ for BusinessesJudith David
Social Specialist
Google

With the release of Google+, B2B marketers have another new tool for social media success. During this session, Judith will explain the evolution of Google+, best practices for businesses looking to leverage Google+, and how to get started.

As Google’s social specialist for the B2B vertical market and the voice of the @GoogleB2BTeam Twitter feed, Judith monitors the social strategies for leading B2B brands. Judith brings eight years of corporate brand management, strategy and business planning for companies such as Cadbury Schweppes, Church & Dwight, Reckitt Benckiser and Food Network.

12:00 pm to 1:00 pm – Keynote and Lunch

Jeff Ogden
B2B Demand Generation Expert
Writer/Speaker/TV Host

President and Founder of Find New Customers“Demand Generation Made Simple”. Host of Mad Marketing TV – a weekly marketing show with interviews of top marketing and sales experts from all over the world.

B2B Marketing expert known as the Fearless Competitor. Author of the popular blog Fearless Competitor. Professional writer and speaker (national speaker for the Business Marketing Association). Profiled in the book, Get Back to Work Faster.

Dad, husband and sports geek. Proud graduate of the University of Notre Dame with a degree in marketing from the #1 undergraduate business school in the USA. Born and raised in a small town in Southern Indiana. Lives outside NYC with my wife and three boys.

When: April 10, 2012 from 9:00 am to 1:00 pm

Where: Sheraton’s Massina Trattoria Italiana, 500 Harbor Blvd., Weehawkin, NJ

Cost:Register Now

Early Bird Registration (with payment in full received before 3/16):
$119 members
$169 nonmembers

Regular Registration (from 3/17 to 4/6):
$139 members
$189 nonmembers

Late Registration (after 4/6 or at the door):
$149 members
$199 nonmembers

Filed Under: Interviews & Guest Appearances Tagged With: , ,

Mad Marketing TV with Thor Johnson of Team Thor Marketing

March 29, 2012 1 Comment
Mad Marketing TV

Join guest host Jeff Ogden, President of Find New Customers and special guest Thor Johnson, demand generation pioneer and experienced marketing executive, as they discuss the fundamentals of marketing automation, including:

  • Getting started with marketing automation
  • How to keep it simple
  • What to do prior to buying marketing automation
  • Demand generation common sense

As the former CMO of Eloqua, Thor Johnson has watched the birth and growth of marketing automation. Thor shares his insights on the state of marketing automation and demand generation today. Marketing automation is not just for high tech companies any longer so regardless of the type of company you are – Thor goes through step-b-step how to get started. He also explains what you need to do before you buy marketing automation to ensure results and success.

To learn more about our special guest Thor Johnson as well as the Team Thor Marketing, visit his website and follow him on Twitter.

Don’t forget to join us for our next episode when we discuss the truth about leads with Dan McDade. Also, look out for special “After Party” footage from this interview with Thor Johnson.

MadMarketing TV is sponsored by Act-On Software: Marketing Automation for the Fortune 5 Million. Visit http://actonsoftware.com to learn more.

Filed Under: Interviews & Guest Appearances Tagged With:

5 Keys to Successful Lead Nurturing – a Webinar sponsored by Data.com

March 29, 2012 1 Comment
leadnurturing

5 Keys to Successful Lead Nurturing

Thursday, April 19, 2012 10:00 AM – 10:30 AM PDT

Webinar Registration

According to the experts, as many as 9 out of 10 visitors are not ready to buy, but the vast majority of those will buy eventually. How do you earn the trust of those prospective buyers over time, so that when they are ready to buy, they know and trust you? Join demand generation expert Jeff Ogden of Find New Customers who shares ways to capture this “low-hanging fruit” – by sharing the 5 Keys to Successful Lead Nurturing.

Webinar Highlights:
* How to earn trust using stories
* The kind of content to share that earns buyer’s trust

Presented by Jeff Ogden, founder and President of Find New Customers, a demand generation company. He is also the host of the online marketing show, Mad Marketing TV.

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Webinar organizers are prohibited from soliciting confidential personal information (credit card information, social security numbers, etc.) in the registration form. This questionnaire is not intended to handle sensitive data.


Yes
Not at this time

 


Sales prospecting data
Lists for marketing campaigns
Database cleansing/hygiene
No plans

 


* Indicates a required field

By clicking the “Register Now” button you submit your information to the Webinar organizer, who will use it to communicate with you regarding this event and their other services.

Your email address and personal information will be used by the Webinar organizer to communicate with you about this event and their other services. To review the Webinar organizer’s privacy policy or opt out of their other communications, contact the Webinar organizer directly.

Safeguarding your email address and Webinar registration information is taken seriously at GoToWebinar. GoToWebinar will not sell or rent this information.

View the GoToWebinar Privacy Policy.

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How to Grow Your B2B Business Using Social Media

March 29, 2012 1 Comment
Social media wordcloud

BMA-NJ’s B2B Social Media Symposium (SMS)


Learn how to leverage the key social media strategies and platforms for a truly integrated business-to-business marketing campaign. One week from today.

You have a Facebook page. You have a LinkedIn account. You even have a Twitter account. And they’re all focused on your company or business.

You’ve spent time building your key social media platforms for your company. But now what? How do you effectively use them for truly integrated marketing with your offline and other online campaigns?

BMA-NJ’s B2B Social Media Symposium isn’t your typical “how to do” social media session. At BMA-NJ’s half-day symposium – with two sessions and a lunch keynote – you’ll see real-life case studies on how companies have successfully integrated social media into their marketing programs.

You’ll learn how socially engaged businesses achieve competitive advantage through social media tools. And you’ll come away with actionable ideas to solve your own marketing problems.

B2B SMS Agenda:
9:00 am to 9:30 am
Registration, Networking and Breakfast
Opening Remarks and Program IntroductionsSteve Cummins
Director of Marketing
Panasonic Electric Works Corp. of America

Steve is a technology marketing executive with extensive product management, business development and strategic marketing skills, working with electronic components, factory automation and semiconductor capital equipment.

His global business experience includes many years of working with Asian customers and suppliers, and a strong interest in emerging technologies. He has traveled extensively in Europe, Japan, China and Taiwan. Combining a European upbringing with an American approach to business.

Steve is an enthusiastic early adopter of new marketing channels including Twitter and other social media. Steve is actively involved in managing distribution relationships, identifying new product development opportunities and creating compelling marketing communications.

9:45 am to 10:45 am – LinkedIn for B2BCarrie Craig
Senior Account Executive
LinkedIn

With more than 150 million members, LinkedIn is one of the most used resources for professional and personal networking. With new features, using LinkedIn for B2B marketing is offering new ways for business marketers to prospect for leads.

Carrie brings 10+ years of experience implementing digital and integrated programs across various verticals, including technology, financial services, consumer packaged goods, and pharmaceuticals.

11:00 am to 12:00 pm – Google+ for BusinessesJudith David
Social Specialist
Google

With the release of Google+, B2B marketers have another new tool for social media success. During this session, Judith will explain the evolution of Google+, best practices for businesses looking to leverage Google+, and how to get started.

As Google’s social specialist for the B2B vertical market and the voice of the @GoogleB2BTeam Twitter feed, Judith monitors the social strategies for leading B2B brands. Judith brings eight years of corporate brand management, strategy and business planning for companies such as Cadbury Schweppes, Church & Dwight, Reckitt Benckiser and Food Network.

12:00 pm to 1:00 pm – Keynote and Lunch

Jeff Ogden
B2B Demand Generation Expert
Writer/Speaker/TV Host

President and Founder of Find New Customers“Demand Generation Made Simple”. Host of Mad Marketing TV – a weekly marketing show with interviews of top marketing and sales experts from all over the world.

B2B Marketing expert known as the Fearless Competitor. Author of the popular blogFearless Competitor. Professional writer and speaker (national speaker for the Business Marketing Association). Profiled in the book, Get Back to Work Faster.

Dad, husband and sports geek. Proud graduate of the University of Notre Dame with a degree in marketing from the #1 undergraduate business school in the USA. Born and raised in a small town in Southern Indiana. Lives outside NYC with my wife and three boys.

When: April 10, 2012 from 9:00 am to 1:00 pm

Where: Sheraton’s Massina Trattoria Italiana, 500 Harbor Blvd., Weehawkin, NJ

Cost:Register Now

Early Bird Registration (with payment in full received before 3/16):
$119 members
$169 nonmembers

Regular Registration (from 3/17 to 4/6):
$139 members
$189 nonmembers

Late Registration (after 4/6 or at the door):
$149 members
$199 nonmembers

Filed Under: Interviews & Guest Appearances Tagged With: , ,

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